Already having the highest concentration of retail, restaurant and lodging in the region, this area is currently undergoing extensive new development for '06 and '07. Numerous hotels and motels, restaurants, department and discount stores; general and upscale retail, as well as the Crosspoint Shopping Center and Valley Mall, make the Superstore District the shopping destination for consumers in the region.
The stand-alone bulletin structures in this Coverage Area are situated in the most conspicuous locations possible. These structures are in a league of their own and consumers in this area simply will not miss these dominant, 75' high bulletins.